Interaction with Dr. Jay Mehta on Mass media
On 15th January , we have guest lecture of Dr. Jay Mehta on Mass media and communication. It was planned very urgently but through we get lot of knowledge of subject form this lecture.
Mass media is collection of media technologies that reaches a large audience via mass communication. Broadcast media such as films , Radio , Cinema , advertisement and newspaper.
Jaysir introduce the history of mass media. The innovation of printing press then progress as version like newspaper and magazines. That used a communication.
Jaysir gave reference of " Hicky ' s Bengal Gazette " was an English language weekly newspaper published in Calcutta , the capital of British India. It was the first newspaper printed in Asia. It published for two years , before the East India Company seized the newspaper' s types and printing press. Sir also gave explanation on investigative journalist and sting operation.
The word " Presstitude " press + constitute.
Presstitude is a term that applies to journalism that is misleading tailored to fit a particular partisan , financial or business agenda.
Television as influential part of mass media. It's development from ' Black and white ' then with ' Colour and sound '. And various programs. It is medium for advertising , entertainment news and information. " Television set " revolution happened and now we have channels of our interest. Sir also talked about " Doordarshan " network and its programs.
Advertisement is most influential medium to reach large number of people within few seconds. It also achieve goals. It use to promoting a product , service or any event. It is marketing media and used for business purpose.
Cinema : Infotainment or Edutainment
Information + Entertainment
Film adaption of literature - BBC for exa, Namesake and Guide
We learn many new things and knowledge of subject. Sir also gave examples of movies and shares experience . As nature of ' poet ' sir recited Gazal related to topic it became much interesting. He connects his love of poems with the subject. So it was quite interesting lecture.
Mass media is collection of media technologies that reaches a large audience via mass communication. Broadcast media such as films , Radio , Cinema , advertisement and newspaper.
Jaysir introduce the history of mass media. The innovation of printing press then progress as version like newspaper and magazines. That used a communication.
Jaysir gave reference of " Hicky ' s Bengal Gazette " was an English language weekly newspaper published in Calcutta , the capital of British India. It was the first newspaper printed in Asia. It published for two years , before the East India Company seized the newspaper' s types and printing press. Sir also gave explanation on investigative journalist and sting operation.
The word " Presstitude " press + constitute.
Presstitude is a term that applies to journalism that is misleading tailored to fit a particular partisan , financial or business agenda.
Television as influential part of mass media. It's development from ' Black and white ' then with ' Colour and sound '. And various programs. It is medium for advertising , entertainment news and information. " Television set " revolution happened and now we have channels of our interest. Sir also talked about " Doordarshan " network and its programs.
Advertisement is most influential medium to reach large number of people within few seconds. It also achieve goals. It use to promoting a product , service or any event. It is marketing media and used for business purpose.
Cinema : Infotainment or Edutainment
Information + Entertainment
Film adaption of literature - BBC for exa, Namesake and Guide
We learn many new things and knowledge of subject. Sir also gave examples of movies and shares experience . As nature of ' poet ' sir recited Gazal related to topic it became much interesting. He connects his love of poems with the subject. So it was quite interesting lecture.
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